Private Label Store Brands – A conversation with Howard Kirschenbaum

For more than three decades, Howard Kirschenbaum has sold bags and wraps to retailers across the nation, helping them develop their store brand selection in the category. Today, he is vice president of sales for Armonk, N.Y.-based Trinity Plastics, the company formed by Inteplast Group, Livingston, N.J., following its recent acquisition of Trinity Packaging’s bags and wraps assets. He also serves as a vice chairman of the board of the Private Label Manufacturers Association (PLMA), New York.

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